Nigerian reality TV star, Natacha Akide also known as Tacha, has called out the organisers of Headies for always taking the award show to the United States of America.
The 16th edition of the prestigious award show held at Cobb Energy Performing Arts Centre in Atlanta, Georgia on Sunday, August 3, 2023, same as last year.
In a video shared on her Twitter page, Tacha wondered why the Headies, which is the biggest award show in Africa was being held overseas repeatedly. She said it made sense the first time it was done in US, for the sake of promoting afrobeats.
The MTV The Challenge ex-contestant, recalled that there were times when BET was giving award to African artistes backstage. She said they will never hold their award in Africa no matter how hard people protest or campaign for that.
She called on the Nigerian media to boycott this year’s Headies so that they can pay the foreign media to cover the event, because what they are doing makes no sense.
Tacha who noted that the voting takes place in Nigeria while award show holds in USA, described it as slave trade mentality.
She captioned the clip: “Headies where’s the sense??”
Watch video below:
In similar news…
Rapper, Erhiga Agarivbie also known as Erigga, has tackled Headies Award organisers after he failed to make the list of nominees for the 2023 edition.
The organizers of Nigeria’s most prestigious music award released the full list of nominees for the 16th edition of the Headies award early Wednesday, July 12.
The nomination process which started on May 22 and ended on Friday, June 16, 2023. It covers awards for musical acts and songs that were released between January 2022 and March 2023.
Burna Boy received the most nominations with an impressive total of 11, while his counterpart Davido was nominated in 5 categories.
Erigga took to his Twitter account to speak after he was snubbed and he said that is the reason he boycotts the event. According to Paper Boi, the Headies Awards failed disrespects the south-south too much and it failure to recognise musicians from the region was something he could not tolerate.
He shared a poster of his 2019 EP, The Erigma II and noted that he’s been boycotting the Headies award since that time.
“Na from here I don take boycott all these fuckers (headies) the disrespect was too much for the south south to take …. If you don’t like us and not going to respect our craft then it’s fxck you and everything u represent that’s it,” Erigga tweeted.